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Beyoncé teases latest Ivy Park collection with Instagram post

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Beyoncé is “Crazy in Love” with her latest Adidas x Ivy Park drop.

The Grammy-winning songstress teased the new designs in an Instagram post on Tuesday, calling it her “favorite drop to date.”

Serving as her own best advertisement, she teamed the collection’s bright blue cargo pants with a matching jacket and sports bra.

Dubbed Park Trail, the line and in select stores the next day, with sizes ranging from XXXS to XXXXL and prices from $30 to $600.

The drop includes a selection of outdoor-ready styles featuring plenty of Ivy Park’s signature pops of color — in addition to a variety of camo-printed pieces.

Beyoncé in a sports bra and pants
Beyoncé gave fans a glimpse at the line with a series of Instagram snaps.

Beyoncé in a sports bra and pants
Beyoncé gave fans a glimpse at the line with a series of Instagram snaps.


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Not just for hitting the trail or getting ready to “Run the World,” the collection “celebrates the great outdoors as well as an urban adventure,” per the brand.

In true Ivy Park fashion, Beyoncé’s buzzy post follows a star-studded campaign featuring famous faces like Ice Spice and Offset (whose son Kody Cephus modeled a matching look from the brand’s kids collection).

Ice Spice in an orange dress and heels
The collection features pops of orange, in addition to outdoor-ready camo and cargo pants.

Two models in cargo styles from Ivy Park
The collection features pops of orange, in addition to outdoor-ready camo and cargo pants.


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A man in an orange hoodie and blue pants
The collection features pops of orange, in addition to outdoor-ready camo and cargo pants.


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While the Park Trail drop comes amid the Wall Street Journal’s report that the brand’s sales dropped 50% last year, it’s certainly been a busy month for the Ivy Park founder’s music.

The new collection will arrive on the heels of both her history-making Grammys win and “Renaissance” world tour announcement.

Beyoncé in an elaborate dress onstage
Beyoncé also made her return to live performances last month at the grand reveal of Dubai’s Atlantis The Royal.
Getty Images for Atlantis The Royal

Her latest post was flooded with comments from fans saving up for tour tickets, with one writing, “Sis I fought for my life for VIP seats 24 hours ago … but I’ll check it out.”

“I’ll talk to Tim about putting some extra cash out of the house equity. Or maybe we can go ahead and sell it … Shouldn’t be an issue,” quipped another.

The star’s certainly given fans plenty of styles to splurge on over the years, with previous Ivy Park drops ranging from neon swimwear to a rodeo-themed collection.



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